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MC2001 STRATEGIC MANAGEMENT (Code: MC2001)

MC2001  STRATEGIC MANAGEMENT
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MC2001  STRATEGIC MANAGEMENT MC2001  STRATEGIC MANAGEMENT
 

MC2001 SOLVED PAPERS AND GUESS 

 

Product Details:          Rohtak university MC2001 SOLVED PAPERS AND GUESS

Format:                        BOOK

Pub. Date:                    NEW EDITION APPLICABLE FOR Current EXAM

Publisher:                   MEHTA SOLUTIONS

Edition Description2017

 

RATING OF BOOK:      EXCELLENT



ABOUT THE BOOK

FROM THE PUBLISHER

  If you find yourself getting fed up and frustrated with other Rohtak university book solutions now mehta solutions brings top solutions for Rohtak university. this MC2001 book contains previous year important solved papers plus faculty important questions and answers specially for Rohtak university .questions and answers are specially design specially for Rohtak university students .

 

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Unit-1  Strategic  Management  Process:  Defining  Strategy,  Levels  at  which  Strategy  operates,  Approaches  to  Strategic Decision making, Process of Strategic  Management, Roles of Strategists in Strategic Management; Mission and purpose, Objectives and goals, Strategic Business Unit.

 Unit-2  Environment  and  Organisational  Appraisal:  Concept  of  Environment  and  its  components.  Environmental Scanning  and  Appraisal;  Organisational  appraisal—its  Dynamics,  Considerations,  Methods  and  Techniques.  Structuring Organisational Appraisal, SWOT Analysis.

Unit-3  Strategy  Formulation:  Corporate  level  Strategies;  Grand  Strategies,  Stability  Strategies,  Expansion  Strategies, Retrenchment Strategies, Combination Strategies, Corporate Restructuring; Business level Strategies and Tactics. Strategic Analysis  and  Choice:  The  Process  of  Strategic  Choice,  Corporate  Level  Strategic  Analysis,  Business  Level  Strategic Analysis, Subjective Factors in Strategic Choice, Contingency Strategy, Strategic Plan.

Unit-4  Strategy  Implementation:  Interrelationship  between  formulation  and  Implementation.  Aspects  of  Strategic Implementation, Project Implementation, Procedural Implementation, Resource Allocation. Strategy and Structures: Structural Considerations, Structures for Strategies; Organisational Design and Change.Behavioural  Implementation:  Leadership  Implementation,  Corporate  Culture,  Corporate  Politics  and  Use  of  Power, Personal values and Business Ethics.

Unit-5 Functional Implementation:  Functional Strategies, Functional Plans and Policies, Marketing Plans and Policies, Financial Plans and Policies, Personnel Plans and Policies, Operations Plans and Policies.Strategic Evaluation and Control:  An Overview of Strategic Evaluation and Control, Techniques of Strategic Evaluation and Control.

 

Old price: 400.00 Rs
Price: 350.00 Rs
Weight: 0.5 Kg
Pages Pages: 141
Quantity: 
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